Salespunch™ Selection Criteria Grid

 

Salespunch™ believes that organisations have the right to choose their customers and that, in reality, they need relatively few compared with the total available market.   Selection Criteria is a tool for working out who your 'best fit' customers are.

This Salespunch™ tool enables this profiling and scoring of target customers to ensure that valuable sales resource is focussed on the right prospects.

Criteria often used to create the tool are:

  • Spend on your type of product or service
  • Geographical location
  • Number of offices
  • Access to decision-makers
  • Market sector
  • Demonstrable success in market sector
  • Size of organisation
  • Number of staff

Driven by a consultancy-led brainstorm session with your Salespunch™ coach, this tool is designed and constructed specifically with your business in mind. 

Your selection criteria tool adds value either as a stand alone tool or as part of an overall detailed account plan by aiding qualify in / out decisions and allowing focussed attention to be given to those prospects who are likely to result in mutually beneficial business relationships.

Contact your Salespunch™ coach for a demonstration.

Key Tools and Methodologies

 

 

 

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